Tag Archives: backlinks

Getting quality backlink

Why You’re Not Getting Quality Backlinks (And How to Fix It)

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If you are someone searching on Google for thing like

  • “Why is no one linking to my website?”
  • “How do I get good backlinks?”
  • “Why isn’t my SEO working?”

You’re not alone. Many website owners wonder the same thing, especially if they’re trying to grow a blog, store, or recipe site. So let’s break it down — in plain language.

If you want backlinks from other websites, you need to understand what makes people want to link to your site in the first place.

Let’s walk through the real reasons you’re not getting quality backlinks, and most importantly — how to fix each one.

 Reason 1: Your Content Isn’t Link-Worthy (Yet)

Let’s say you run a recipe website. You’ve posted a blog titled “Easy Pasta Recipe.”

But guess what? There are already thousands of blog posts and videos with that same exact title.

If your blog just says:

  • Boil water
  • Add pasta
  • Strain and serve

…then people won’t have a reason to share or link to it. There’s nothing special.

How to Fix It:

Make your content stand out. Add real value.

Example:
Turn “Easy Pasta Recipe” into:

“Grandma’s 3-Ingredient Creamy Pasta (With a Secret You’ll Love)”

Now add:

  • Step-by-step photos
  • A short story about how your grandma used to make it
  • Tips for busy people or beginners
  • A nutrition label or quick-prep video

Why it works:
People link to content that is unique, helpful, personal, and high quality.

Reason 2: You’re Not Promoting Your Content

Even great content doesn’t get backlinks by itself. If no one knows your blog exists, how will they link to it?

Many new site owners forget that content needs promotion — especially early on.

How to Fix It:

After publishing your post, spend time sharing it:

  • Join Facebook groups about cooking and recipes
  • Post it on Pinterest with a good image and description (recipes do great there!)
  • Answer questions on Quora like: “What’s the best pasta dish with 3 ingredients?” and link your blog
  • Share it in relevant Reddit communities like r/recipes or r/budgetfood

Also: send a personal message to 2–3 bloggers who write about similar things. Not spam — just a kind share.

Reason 3: You’re Not Asking for Links

You might be thinking: “Why would someone link to my recipe blog for free?”

Here’s the truth: many bloggers love sharing helpful content — but you have to ask the right way.

How to Fix It:

Send a simple, friendly message. For example:

“Hi [Name], I really enjoyed your post about vegetarian pasta. I just published a new recipe with only 3 ingredients and a fun story behind it. I thought it might be a nice addition for your readers. If you think it fits, here’s the link: [your link].”

That’s it.
No pressure. No pushiness. Just being helpful.

This approach is called outreach — and it’s one of the best ways to get high-quality backlinks.

Reason 4: Your Website Looks Untrustworthy

Would you link to a website that looks broken, is full of popups, or takes forever to load? Probably not — and neither will other site owners.

If your site feels unprofessional, people won’t trust it enough to link to it.

 How to Fix It:

Make your website look and feel legit:

  • Use a clean, mobile-friendly theme
  • Make sure your site is HTTPS secured (not just HTTP)
  • Add an “About Me” page with a photo and short bio
  • Include real images (not just stock photos)

Also, check your page speed using Google PageSpeed Insights. A fast website = better user experience = more links.

Reason 5: You’re Asking the Wrong People

One big mistake: asking totally unrelated websites for backlinks.

For example, if you run a recipe blog, don’t ask a tech blog or travel agency to link to your pasta post. It doesn’t fit their audience — and they’ll ignore you.

How to Fix It:

Focus only on sites that share your topic or audience:

  • Other food bloggers
  • Health and wellness blogs (for healthy recipes)
  • Meal prep or family budgeting blogs
  • Cooking YouTubers or micro-influencers

These people are more likely to say yes — because your content actually adds value to what they’re doing.

Reason 6: You’re Using Spammy Tactics

Some people try to “game the system” with:

  • Buying backlinks from shady websites
  • Commenting “Nice post!” on 100 blogs with their link
  • Using AI tools to spam articles full of keywords

Google’s 2024 Core Updates have cracked down on all of that.

Google now focuses on:

  • Helpful content written by real people
  • Experience-based content (Have you actually cooked the recipe? Used the product?)
  • Trust signals (like author profiles, secure sites, and user feedback)

 How to Fix It:

Follow a “people-first” strategy:

  • Write content that’s helpful, not just SEO-friendly
  • Focus on topics you’ve actually tried or know
  • Don’t chase quick tricks — build long-term trust

Bonus: Easy Ways to Start Getting Quality Backlinks

If you’re just getting started, try these simple, proven tips:

  1. Submit your blog to recipe directories (like Foodgawker or Yummly)
  2. Write a guest post for another blog (e.g., “5 One-Pot Meals for Busy Moms”)
  3. Create a downloadable PDF like a “7-Day Dinner Plan” and let other bloggers share it
  4. Offer to swap links with blogs that are similar but not direct competitors
  5. Join recipe roundups (blogs that feature 10–20 recipes with links)

Final Words: Focus on Real Value (And Get Real Results)

Getting quality backlinks is not magic.
It’s all about:

  • Sharing real experiences
  • Helping people with useful content
  • Connecting with the right websites in your niche

If you stay patient and keep creating helpful posts, the backlinks — and your website traffic — will come naturally over time.

If you are someone looking to grow your website but feeling stuck, sometimes getting expert help can make a big difference.

At Digital Benz, we focus on real, user-first strategies that work — not shortcuts.

If you are searching for the best SEO service provider in Kolkata to help you get more backlinks, better Google rankings, and real website growth, feel free to reach out.

We believe SEO should be simple, honest, and focused on your success.

Learn more about “How Do Search Engines Such as Google Handle Backlinks on Websites”.

The best way to get organic search

The Best Ways to Get Organic Search for Your Business

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Did you know in current times most users find businesses through search engine searches? To attract the attention of your potential customers and eventually convert them, you will need to ensure strong online visibility for your website. When your business has a powerful online presence, it will appear on search results when your potential users search for the products or services that your business offers. 

Here, in this post, we will have a detailed discussion on the best ways to get organic search for your business. Read on for further insights. 

What is Organic Search? 

Organic search are the non-paid listings that appear on search engine result pages when a user types a query on a search engine such as Google, Yahoo, or Bing.  These listings appear according to the search engines’ algorithms. The businesses that appear on the top of the search results are prioritized by search engines based on relevance, quality, and how useful they are to the users’ queries. 

Unlike paid advertisements, you do not have to pay for getting traffic for your website. Organic search is absolutely free. This feature makes organic searches an invaluable business tool, however, it is also highly competitive. So, in a competitive business environment, how will you make your business stand out? 

How to Get Organic Search for Your Website? 

Here are some effective ways to get organic traffic for your website. 

Conduct Thorough Keyword Research 

Organic traffic is primarily reliant on the keywords that you use. So, it is essential for you to be aware of the keywords that people use while searching for products and services on the internet. You can utilize helpful tools such as Google Keyword Planner, Ahrefs, Ubersuggest etc. to identity keywords which are 

●        Relevant to your niche

●        Have a good search volume

●        Not overly competitive 

Incorporate long tail keywords that are specific and significantly less competitive. A less competitive keyword will convert better than highly competitive ones. 

Create High Quality Content 

Content is the key to bringing organic traffic to your website. However, not just any content will serve your purpose. The content you prepare has to be well-written, engaging, and useful. It should answer the users’ queries better than anyone else’s.  While writing content for your website, focus on the following aspects: 

●     Prioritize user intent. Are they looking to buy, gain knowledge, or compare?

●     Include visuals such as images, infographics, and videos to enhance user experience.

●     Use headings (H1, H2), bullet points, and small paragraphs to increase readability.

Update your blog and website regularly with fresh content. Search engines prefer sites that stay up-to-date and relevant. 

Optimize On-Page SEO 

Your content requires to be search engine friendly. Here is how you can optimize your on-page SEO: 

●     Include your target keyword in the title, headers, and URL.

●     Use Meta descriptions to summarize the content—these do not directly impact ranking, however can significantly improve click-through rates.

●     Add internal links to other relevant pages on your website.

●     Optimize images with alt text and proper file names.

●     Ensure your website is mobile-friendly and loads faster.

Acquire Backlinks from Valuable Sites 

Backlinks that you acquire from other sites act as votes of confidence in the eye of search engines.  When you acquire high- quality backlinks for valuable sites, it increases your website’s authority and enhances the chances of ranking. 

Here is how you can earn quality backlinks for your website:

●        Guest posting on reputable blogs

●     Creating shareable infographics and data-driven  content

●     Building relationships in your industry or niche

While creating backlinks, always prioritize quality over quality. A few links from high quality sites are more valuable than hundreds of low quality links.  

Conclusion 

Getting organic search for your business is not a one-time process, it is a long-term strategy that requires significant consistency and patience. Unlike paid ads which disappear as soon as you stop paying, organic search constitutes to deliver results over prolonged periods of time. 

You can simplify the process and increase organic search for your website by partnering with a reputed organic SEO company in Kolkata like DigitalBenz.  We are a team of highly skilled and experienced digital marketing professionals dedicated to offering result-driven online marketing solutions. Connect with us today to discuss further.

Does Google Crawl Backlinks on Website

Does Google Crawl Backlinks on Websites?

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Backlinks are one of the most critical factors that are in Google’s algorithm. Digital marketers constantly rely on quality backlinks to improve their website’s visibility. However, one common question frequently arises: Does Google actually crawl backlinks on websites? If so, how does it process and evaluate them?  

Here, in this post, we will have a detailed discussion on how Google handles backlinks, whether it crawls them, and what this signifies for SEO professionals. Read on for further insights. 

 What are Backlinks? 

Backlinks, also known as inbound or incoming links, are links that connect one website with another. These links serve as a vote of confidence, signaling to search engines that the link to the website is valuable, credible, and relevant. Google considers backlinks a fundamental factor in determining a site’s authority and ranking in search results.

For instance, if a reputable website links to your content, it can significantly boost your SEO. However, does Google even notice these links? Let’s dig in to find out. 

Does Google Crawl Backlinks?

The answer is “Yes”- Google does crawl backlinks. Googlebot, the search engine’s web crawler, continuously scans the web by following links from one page to another. When it discovers a link pointing to your website, it attempts to crawl and index it. However, several factors influence whether and how Google processes these backlinks.

How Does Google Crawl and Process Backlinks? 

1.      Discovery of Links

Googlebot follows links from already indexed pages to discover new content. If it crawls a page that contains a backlink to your website, there is a good chance that Google will find your link.

2. Crawl Budget Consideration

Google allocates a crawl budget to each website, determining how often and how many pages it will crawl. If the referring site is low-quality or has too many links, Google might not crawl all of them.

3. Indexing vs. Crawling

Just because Google crawls a link does not mean it will index the linked page. If the linked page has poor content, spammy signals, or a noindex tag, Google may not index it.

4. Follow vs. NoFollow Links

 A ‘dofollow’ link allows Googlebot to pass link equity (ranking power) from one site to another.

On the other hand, a ‘nofollow’ link tells search engines not to pass authority to the linked page. However, Google may still choose to crawl nofollow links, but they don’t contribute to ranking improvements.

5.  Disavowed Links

If a site owner disavows a backlink through Google Search Console, Google will ignore it when assessing rankings. This is commonly used to prevent low-quality or spammy links from affecting a site’s SEO.

Factors that Affect Google’s Backlinks Crawling on Your Website

Although Google crawls backlinks, it does not pay equal attention to all of them. Several factors determine whether a backlink gets crawled and indexed:

●   Domain Authority of the Linking Site: Google prioritizes crawling links from high-authority domains over low-quality sites.

●   Link Placement: Links implanted within the main content are more likely to be crawled than those in the footer or sidebar.

●   Relevancy of the Linking Page: A backlink from a relevant and high-quality page is considered more valuable.

●   Frequency of Page Crawl : If Google frequently crawls a website, there is a higher chance that it will quickly discover the backlinks on that site.

Tips to Ensure Google Crawls Your Backlinks on Websites

If you are building backlinks as a part of your SEO strategy, it is vital for you to ensure Google finds and processes them. Here are some effective ways to increase Google’s likelihood of crawling your backlinks.

Get Links from High-Authority Websites

Focus on earning links from reputable and authoritative websites. Google frequently crawls these websites, increasing the chances of your backlinks being discovered.

Ensure Your Links are Placed in Crawlable Locations

The location of the backlinks is one significant factor that affects their crawlability. Links that are placed within the body of an article are more likely to be crawled than those in comments, sidebars, or footers.

Avoid Spammy or Low-Quality Links

Backlinks from spammy sites can adversely affect your website’s SEO. If Google considers a linking site untrustworthy, it may ignore the backlink altogether.

Use Internal Links to Boost Discovery

If you have earned a valuable backlink but are not sure if Google has crawled it, you can submit the referring page’s URL in Google Search Console for indexing. 

Conclusion 

If you are wondering if Google crawls backlinks on websites, the answer is “yes, it does.” However, all backlinks are not treated equally. The search engine prioritizes high-quality, relevant, and naturally acquired links and ignores spammy or low-value ones. 

By understanding how Google processes backlinks, you can refine your SEO strategy and ensure your links contribute to your rankings. The best way you can make Google crawl your backlinks is by partnering with a reputed SEO services company like DigitalBenz. We are a team of highly qualified and dedicated digital marketing experts with in-depth knowledge of backlinks and SEO. When you partner with us, we will create highly quality backlinks for your website that will increase your site’s trustworthiness and make Google crawl and index your backlinks. Connect with us to discuss further.